The GhostBed Mattress Lineup: An Industry Expert Explains What Makes Their Four Mattress Lineup An Internet Sensation
The wildly popular “bed in a box” market is here to stay, and we are loving it. Even in the span of just 6 years, most of the original startups are gone though, vaporized by competition that has learned to develop high quality mattresses made in the U.S.A., created to deliver comfort and support, and in many cases, to relieve pressure and pain.
GhostBed is a company that’s unique. Its four model lineup was developed by the company founder, a man who struggled with his own personal journey with neck surgeries and back pain. He wanted to make the online mattress buying experience, well, less miserable- and more fun.
As you surf through endless web sites, you’ve ended up here likely to help you distill down your options. The problem is that most online mattress web sites offer one or two models, and the materials are generally the same in each model, with the higher price model featuring one layer being slightly thicker, to justify the price.
Pretty soon, mattress surfing turns into a complicated calculus equation, and trying to find a mattress that fits you, and your particular needs, seems impossible.
This makes shopping for mattresses that feel really different from one another pretty difficult, requiring a consumer to do confusing comparisons from one site to the next, figuring out what ingredients make up a good mattress, and then simply taking a random guess at what might be the best mattress for them.
Also, most online mattress companies don’t have a good back story to explain why the founders or designers created their product in the first place. I mean, why is the company even selling mattresses?
With the exception of just a couple of mattress companies that we review on our site, there simply isn’t the personal experience of someone directly involved day to day with their product line. What makes GhostBed unique is that the founder and CEO, Marc Werner, actually grew up in a family that owns the largest ladder company in the U.S., Werner Ladders, a national institution that’s instantly recognizable all over the country
But what motivated Marc to create one of the web’s most wildly popular mattress lineup was his own life’s experience with back and neck pain. After undergoing three neck surgeries, Marc knew what it was like to live and sleep in constant pain. In 2001, after desperately trying to find a comfortable pillow and mattress that properly supported his neck and back, he took matters into his own hands- and decided to invent his own.
Soon afterwards, Marc created a company called Nature’s Sleep. Fast-forward to 2010, when Nature’s Sleep introduced GhostBed. His goal was simple: Make it even easier to find your ideal mattress, by eliminating pushy salespeople, nonsensical in-store “tests,” and flimsy, unrealistic warranties. Marc, a seasoned entrepreneur and inventor has been featured in publications such as Forbes and INC.
In 2015 Marc Werner stepped into the “bed in a box” mattress industry after first creating the Ghost Pillow, and quickly realized that mattress customers hated the showroom experience and wanted a streamlined web based channel to quickly research and find the perfect mattress- that worked for their own individual body types.
By 2019, GhostBed had become one of the internet’s most beloved brands, offering four truly innovative mattress products that can meet just about anyone’s needs, whether it’s comfort and support, pain and pressure relief, cooling technology, or motion reduction.
Their adjustable base lineup and their “bundled” packages, which include a mattress and several foundation options, including a well designed adjustable base that has more features than a Star Cruiser, are some of the most popular and beloved products in the category.
GhostBed also has one of the best mattress foundations you can buy along with your mattress, and I’ve reviewed dozens of them. For the money, their foundation is by far the best in class option you can buy online.
I’ve carefully reviewed all of Ghost Bed’s lineup, including their components, the techniques used to manufacture them, customer opinions and preferences, and A-Z details like warranty, trial period, business sub-culture, so you don’t have to. Let’s take a look!
The GhostBed Mattress Lineup: How To Choose The Right Model
GhostBed offers a four model lineup that will work for almost any body type, persnickety sleepers, folks with back problems and pain, side, back, and combination sleepers, and even those who are bed bound or need help transferring in and out of bed. The company was careful when creating their lineup, building on the customer experience from each model to advance the next model and putting it out there. The material used in the base layer of each model, for example, is the same. The gel/memory foam layer used in all of the models is the same density and formulation, as well, though as you work you way up their model lineup, the prices increases only slightly compared to tother brands, and they get slightly softer and plusher, but never so soft that you feel like sinking.
The Original GhostBed: Firmer But Cozy Comfortable
Starting with their original GhostBed, their medium firm mattress is 11” tall, and offers four specialized comfort layers height; 4 layers of comfort , starting with a super comfy outer covering which is stretchy and flexible for a cozy, and not scratchy feel.
A Simplistic, Elegant Recipe That Rescues You From That Trapped Sensation, A Common Problem With Bed In A Box Mattress Designs
Right up top you’ll find a 1.5” aerated layer of a latex like foam called “GhostBounce” foam, a material I’m a bit of an expert on. It’s really the best ingredient you can build into the top of a mattress, because it offers a nice springy feel with no bucketing or sinking sensation. The pincore holes in this material also allows for passive ventilation, preventing trapped heat from gathering under your body. It’s great for sleeping and for sex, too.
“Overall, the original GhostBed keeps you on top of the bed, not in it.”
Directly below the springy, lively latex layer, the Ghost Bed original mattress incorporates a 2” gel foam/memory foam hybrid layer, that both conforms to your body much like the sea, floating and cradling your body while distributing pressure and keeping you cool.
Underneath, the GhostBed original mattress is outfitted with a high density polyurethane foam base that is 7.5” thick, and is calibrated precisely to maintain ideal spine alignment, without creating a rigid, impenetrable solid concrete type feel- often found in many poorly designed bed in a box mattresses.
Because the original GhostBed mattress has been around for longer than most internet based mattresses, over 25,000 owners have provided positive reviews for this outstanding product.
Combine tall of the components together, and the GhostBed original model stands the test of time, delivers restorative sleep, and is inexpensively priced. In fact, with my discount and my link, you can get a queen size for just $798, with free shipping, a said 25 year warranty, and a 101 night no questions asked trial period. Best of all, chat and customer service are based in the U.S., not outsourced.
The Ghost Bed Flex Hybrid: A Luxury Mattress With An Honest Price
One of the fastest growing categories of online mattress options has been the hybrid class, which combines the comfort and pressure relieving qualities of various kinds of foam layers with the support and pinpointed pressure relief offered by individually pocketed springs. the GhostBed Flex Hybrid brings a carefully orchestrated recipe of just the right components to deliver best in class sleep comfort and support that its owners froth over.
I’ve designed many coil mattresses for my own sites using a pocketed coil system and always received rave reviews about them. The trick is to use a springier and instantly responsive material near the top, which is exactly what GhostBed does in their Flex model. It offers a little pushback to keep you off of the mattress and not buried in it. Adding in the gel foam layer helps with pressure relief by moving your body weight to the sides of the mattress rather than straight down which tends to create pinpoint pressure.
a carefully thought out mattress design that delivers a springier, bouncier, yet supportive and nest like sensation
1. Quilted, Cooling Cover — Instantly cool to the touch, our deliciously plush cooling cover is soft, supple and gently soothing.
2. Cooling Fiber — Woven directly into the cover is 1” of immediate cool burst airflow technology fiber, removing heat and continuously ventilating the mattress.
3. Gel Memory Foam — To complete our luxurious cover, we’ve included 1” of gel memory foam to give you what the company calls that “GhostHug” feeling, a nestled, cozy sensation without feeling like you’re pinned down.
4. 1″ of Gel Memory Foam — Imagine relieving all your aches and pains while your spine finds the perfect alignment, thanks to comforting gel memory foam.
5. Ghost Bounce Layer — Exclusively ours—responsive like latex, contouring like memory foam. The Ghost Bounce layer is as close as you can come to floating, without leaving the ground
6. Individually Wrapped & Reinforced Coils — Enjoy springy support and cooling comfort with our patented GhostFlex coil unit, for that weightless feeling you love. The coils around the perimeter are reinforced with our proprietary Spirited Edge™ support, making it easier to sit comfortably on the edge without slipping off.
7. High-Density Support Layer — Our base layer provides ideal support, durability and longevity. And again, it’s made with a high grade polyurethane foam that is perfectly calibrated to offer effective spine alignment with just the right amount of give and yielding.
Another reason I love this GhostBed mattress option is not only the price, coming it with my link at just $1,292 for a queen (traditional big name brands try to sell similar models with less features for $3,000 and up) but also because the coil system GhostBed employs delivers features like slightly stiffer coils at the edges for better sitting and transfer support, along with the bouncy, reactive layer of latex like foam up top, just like the GhostBed original model.
You’ll get a 101 night no questions asked trial period, a solid 25 year warranty, and local, U.S. based support if you need it. I highly recommend this mattress if you are looking for a bed that offers medium support, say somewhere around 5-6 on a firmness scale of 10 being very firm with no yielding sensation, and 1 being so firm you bottom into the foundation layer below.
It’s perfectly in the middle, and works for most couples, side sleepers, back and even belly sleepers (offer enough indentation to allow you abdomen to immerser without causing poor spine alignment).
The GhostBed Luxe Mattress: The Company Calls It “The Coolest Bed In The World” And I Agree: a hot sleepers paradise
If you’re a hot sleeper, you’re part of a raging community of serious mattress shoppers trying to be rescued from their fiery hell, and I’m often skittish about recommending mattresses to this group. Occasionally, though, I find one that truly delivers cooling sleep that gives people back their lives, literally.
The Ghost Bed Luxe is designed specifically for hot sleepers. How well does it perform? Well, I took a look at 1,377 reviews and found that the average rating was a whopping 4.8 stars- pretty damn impressive. That’s because designing a mattress that truly sleeps cool is very challenging, and requires the use of forward thinking technologies and the willingness to format them for use in a mattress, and then to get the product launched.
I’ve worked in the industry for 25 years and I’m familiar with cooling fabrics like Tencel and others, and for the most part, the cooling technology has to be built into the topmost layers and outer covering of a mattress. GhostBed has done exactly that. Up top, you’ll find their proprietary “Ghost Ice Fabric” which is instantly cool to the touch, along with being soft, stretchy and soothing, just like their other mattress models.
Directly beneath the outermost fabric of this 13” tall mattress is a layer of woven fiber which delivers a “cool burst” using a high tech textile component designed to wick away moisture and promote evaporative cooling.
This isn’t a bunch of marketing malarkey, and it really works. I spent years working to create coverings and layers that used evaporative cooling as the model to cool down hot sleepers. the GhostBed Luxe incorporates the technology beautifully, and hot sleeper who own one knows it. Beaded gel foam technology is rapidly growing and GhostBed seems to be able to investigate components that really work.
From the top down, here’s what the GhostBed Luxe delivers on components and build, making it the best cooling mattress I’ve reviewed:
1. Ghost Ice Fabric — Right up top, instantly cool to the touch, a deliciously plush cooling fabric that is soft, supple and gently soothing.
2. Cooling Fiber — Woven directly into the cover is 1” of immediate cool burst airflow technology fiber. Wicks away moisture.
3. Gel Memory Foam — To complete our luxurious top piece and cover, they’ve included 1” of gel memory foam to give you their signature “GhostHug” feeling.
4. Ghost Ice Layer — Developed by sleep scientists, their patent-pending thermo-sensitivity technology senses heat and adjusts to keep you cool, all night long.
5. Ghost Memory Foam – Imagine relieving all your aches and pains while your spine finds the perfect alignment.
6. Ghost Bounce Layer — Exclusively theirs- instantly responsive and bouncy like latex, contouring like memory foam. The Ghost Bounce layer “is as close as you can come to floating without leaving the ground.”
7. High-Density Support Layer — Our 7.5″ base layer provides ideal support, durability and longevity.
Keep in mind, you’re going to get more than just effective cooling, too. You’ll get that “GhostHug” feel that the company delivers in their higher end models, too, and yielding but uplifting support and spine alignment. Like the Flex model above, the level of firmness falls in the medium range, not excessively supportive yet yielding and giving at the same time.
The Ghost Bed Luxe in queen, with my link and discount, runs $1,362. You’ll get the same 101 night trial, 25 year warranty, and best in class customer support and service, with agents in the U.S.A. at all times.
The GhostBed Luxe is slightly softer than the original GhostBed, providing a balanced level of support, buoyant and uplifting. I can describe it as medium plush, and it’s great for couples who need low motion transfer benefits in a mattress.
It contours like you are sleeping on a cloud, with subtle immersion, and proper support to relieve pressure points, and reduce back pain, neck pain, and hip pain. For over couples, it’s also a great fit in my opinion.
Bullet Points About GhostBed Luxe Mattress And Why You Should Consider It If You Are A Hot Sleeper
13” Overall height, 7 distinctive layers, each delivering proper comfort and support.
Cool-to-the -touch luxurious quilted top piece and cover.
3” Gel/Memory Foam designed to relieve pressure and distribute weight laterally rather than straight down.
2” GhostBounce form for full body contour, that delivers a springy, lively sensation allowing for easy turning and transfer. Also improves sex as well.
The GhostBed 7.5 support layer, underneath, made using a high density polyurethane material that I recommend – supports your spine and helps you maintain restorative REM sleep.
25 year factory warranty, 101 night no questions asked trial period.
The GhostBed 3D Matrix Mattress: Using Patented Technology, Quite Possibly The Most Technically Advanced “Smart” Mattress I’ve Reviewed
One thing I’ve seen a lot of, after reviewing thousands of mattresses, and inventing and developing dozens of my own, are awkwardly designed so-called high tech mattresses that set out to create more problems than they solve. Not so with GhostBed’s 3D Matrix model. It’s unique, it delivers on its promise, and it’s priced right, at just $1,817, considering what it delivers.
The GhostBed 3D Matrix Mattress is a 12” tall high performance mattress, meaning it incorporates innovative tech to regulate sleep more effectively, increasing the restorative rest you get during the night, while adding additional aesthetic qualities like comfort and support as well.
It’s designed to calibrate your body using a layer of “smart material” which is a polymer like gel foam that stiffens or softens based on the pressure applied to it, something not seen in any other mattress I’ve reviewed.
Without using a lot of scientific mumbo jumbo, the polymer material in this mattress has a uniquely designed honeycomb pattern in which the gaps are filled with a gel polymer, which instantly reacts to your body weight. As the gel absorbs excess heat, the unique shape of this layer helps it draw heat away from you—instead of trapping it within the mattress, like many others do.
And, the 3D polymer layer technology is soy based, another forward thinking attribute of GhostBed’s innovative and constantly evolving sleep tech.
By properly placing the other layers used in the design, the mattress as a whole becomes a “smart” mattress, calibrating body weight, delivering pinpoint pressure relief, cooling, and support where you body needs in at that moment in time. Very cool.
From The Top Down, The GhostBed 3D Matrix Mattress Delivers On Performance And Design unlike any other advanced mattress design I’ve reviewed
1. Ghost Ice Cooling Cover — Instantly cool to the touch, our deliciously plush cooling fabric is soft, supple and gently soothing.
2. 3D Matrix Polymer Layer — The patented gel polymer layer attracts excess body heat, driving it away from your body instead of leaving it trapped within the mattress.
3. 2” of Gel Memory Foam — Naturally-cooling gel memory foam contours to your unique body shape, stretching in all directions to continuously relieve pressure.
4. Ghost Bounce Layer — Exclusively ours—responsive like latex, contouring like memory foam. The Ghost Bounce layer is as close as you can come to floating without leaving the ground.
5. Ghost 3D Matrix Soft Transition Foam — The soft transition foam provides additional pressure relief, distributing your weight and reducing the need to toss and turn.
6. Individually Wrapped & Reinforced Coils — Individual coils offer the responsive support of traditional innerspring mattresses, without the worry of wearing out after just a few months. We’ve also reinforced the coils around the perimeter with our proprietary Spirited Edge™ support, making it easier to sit comfortably on the edge without slipping off.
7. High-Density Support Layer — A solid inch of foam underneath the coil layer provides extra support and durability.
On a scale of Plush (1) to Firm (10), the GhostBed 3D Matrix® is more of a plush mattress with a 5.5 – 6.5 feel. The 3D Matrix layer combined with the gel-infused memory foam and soft transition foam contours and cradles your body, while still providing the support you need for great spinal alignment.
I’ve built dozens of hybrid similar in design but GhostBed’s mastery and properly composing their mattresses makes the 3D Matrix another example of forward thinking mattress craftsmanship.
It’s priced right also. If you are fatigued at night, and need restorative and rejuvenating sleep, the 3D Matrix will help muscles relax, cool your body down, and keep you in deeper REM sleep for a longer period of time.